International Meat Congress now for the first time in Finland!


Global Forum brings top international economists of meat business from around the world to Seinäjoki - come and listen to the latest topics at the seminar.


Sari Essayah, Minister of Agriculture, will open the event.

The main topics will be the competitiveness of the meat sector in different countries and continents, responsible meat production, consumer expectations and the future opportunities and challenges for the meat sector. The Global Forum will conclude with a highly international panel discussion. This will be followed by a cocktail reception and a discussion with top international experts.

Ticket sales and prices:

  • Global Forum €60 (incl. seminar, lunch and coffee)
  • Cocktail event €50 (incl. snacks and drinks)


Ticket sales for the event

Ticket sales will be open until 2.6.2024.


WHEN? 17.6.2024 from 9.45-17.30

WHERE? Seinäjoki Frami, Kampusranta 9

Event Program

Mon, June 17 agri benchmark / InterPIG Global Forum on Beef, Pig and Poultry Production


Bus Transfer to Frami:

Sokos Hotel Lakeus at 9:00

Seinäjoki railway station at 9:30


Sustainability and Competitiveness in the Meat Supply Chain - Is it possible?

9:00 - 10:00 Registration & Coffee


International Competitiveness and Global Overview

10:00 - 10:25 Welcome to Finland (Sari Essayah, Minister of Agriculture)

10:25 - 11:05 Global beef production - Situation and outlook (Claus Deblitz, agri benchmark)

11:05 - 11:30 Coffee break

11:30 - 12:10 Global pig production - Situation and outlook (Mandes Verhaagh, agri benchmark and Robert Hoste, Inter PIG)

12:10 - 12:50 Global poultry production - Situation and outlook (Craig Chibanda, agri benchmark)

12:50 - 13:40 Lunch & Press interviews


Sustainable Meat Chain in Finland

13:40 - 14:15 Atria's way to produce sustainable meat (Markku Hirvijärvi, Atria)

14:15 - 14:40 Bank expectations and requirements on sustainability (Heikki Peltola, OP Financial Group)

14:40 - 15:05 Consumer expectations for the food production chain (Sampo Päällysaho, SOK)

15:05 - 15:35 Coffee break & Networking


Panel: Challenges and Perspectives of Meat Production

15:35 - 16:10 Beef: Perttu Virkajärvi (Natural Resources institute, Finland), Ernesto Reyes (agri benchmark, Spain/Colombia), Manuel Gomez (FEDEGAN, Colombia)

16:10 - 16:45 Pig: Robert Hoste (Wageningen University, The Netherlands), Zhu Zengyong (Chinese Academy of Agricultural Sciences), Dermot Hayes (Iowa State University), Timo Heikkilä (Pig producer, Finland)

16:45 - 17:20 Poultry: Magnus Swalander (Aviagen, Great Britain), Tracy Davids (BFAP, South Africa), Juha Kiviniemi (Poultry producer, Finland)

17:20 - 17:30 Summary of the day (Risto Lahti, Atria, Finland)


17:45 - 19:45 Cocktail event


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